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      From SMR Days with Love

      We have curated a gallery of photographs by the world’s best image-makers for you to send on as digital postcards to your loved ones.

      SEND A POSTCARD

      Postcards: Dungeness, United Kingdom

      VIEW POSTCARD

      Postcards: Cefalù, Sicily

      VIEW POSTCARD

      Postcards: Paros, Greece

      VIEW POSTCARD

      Sustainability and Ethics

      About Us

      Contact Us

      Name:

      Konrad Olsson

      City:

      Stockholm

      Stockholm-based Konrad Olsson is a writer and editor who, in 2017, founded Scandinavian MAN, a magazine which runs under the banner “style, innovation and equality”. With world travel on pause, he’s missing everything about his former life, from running along Santa Monica beach to al fresco coffee in Italy (and even the customs line at Newark airport).

      Travel right now can only be done in our imaginations. But when you dream about somewhere special – somewhere you love and can’t wait to return to – where is it and why?

      Seeing how my two brothers in Los Angeles are spending their time when temperatures start to rise I get serious cravings. Running in Santa Monica, hiking in Malibu and just hanging out with the family.

      How are you fulfilling your wanderlust right now? Is there something you’ve been watching, or an Instagram account you’ve been following?

      I gravitate to television shows with a clear geographical backdrop, something that really takes me away to another place. Westworld is one.

      Where is next on your bucket list?

      We had to cancel two weeks in the Maldives in March due to the pandemic. I will reschedule that as soon as possible!

      Rapid Fire
      Shorts or Speedos

      Shorts

      Navy or white

      White, always white. Denim, T-shirt, blazer

      Day drinking or night clubbing

      Day drinking

      What do you miss the most about travelling?

      The little things. Arriving at a hotel lobby. Having coffee outside a small café in Florence, Italy. Heck, even just waiting in line for customs at Newark Airport.

      What is the hotel you keep returning to, and what makes it special?

      The Standard in Los Angeles. The view over downtown – and then a short walk to drinks at Chateau Marmont and Sunset Tower. Being a pedestrian in Los Angeles is a specific kind of luxury.

      What’s your go-to flying outfit?

      A dark blue blazer that’s not too precious and can handle being folded. I like to feel reasonably dressed up, and I also like having a lot of pockets for passports, phone, receipts. Also, a good scarf is a must, no matter what the climate or temperature.

      Who is your favourite travel companion and why?

      My daughter is nine. Seeing the world through her eyes makes me experience familiar things in a new way.

      What’s your favourite holiday drink – and where can you get the best version of it?

      Negronis at Sunset Tower in Los Angeles.

      What would you never wear on the beach?

      Board shorts.

      What’s in your beach bag?

      A paperback book, a notebook, a sarong.

      Do you have a routine to beat jet lag? What is it?

      A morning walk followed by a cold shower or, preferably, a plunge in a cold body of water.

      Konrad's List

      Fly
      Los Angeles

      With over 284 days of pure sunshine a year, the mythic city of Los Angeles is a holiday destination like few others

      Fly
      Stockholm

      Head to Stockholm for Midsummer, when Swedish summer days never end

      Follow
      Shaun Lewis

      Surf or ski, outdoor-aficionado Shaun Lewis has been just about everywhere there is to go (as his envy-inducing Instagram account proves)

      Admire
      Tyler, The Creator

      Made for lazy days in the sun, Cali native Tyler, The Creator has a colourful sense of style like no other


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      Show someone you care. All you have to do is type in your details below –and the details of the loved one – and hit send. We’ll do t

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